Robin Soukvilay | Senior Art Director
0
Bounce Cover Page copy.jpg

Bounce Pet: Hair Hair Everywhere

Many screens were smudged in the making of this campaign.
Play the video below 👇

^
Webby Awards:
People's Choice for Advertising, Media & PR - Digital Campaign
Winner in Advertising, Media & PR - Digital Campaign
ADCC Awards:
GOLD in Media Innovation, Campaign
Marketing Awards:
GOLD in Online Display Single
Silver in Online Video Single
Merit in Online Video Campaign
Epica Awards:
GOLD in Online Ads
Bronze in Mobile Campaigns
Shortlist in Media Innovation, Alternative Media
AToMiC Awards:
Silver in Niche Targeting
CMA Awards:
Silver in Global Creative Award (brand new award category)
Silver in Customer Experience & Shopper Marketing
Bronze in Engagement
Communication Arts - Advertising:
Shortlist in Digital Advertising
One Show:
Merit in Direct Marketing: Digital & Online - Banners & Pop-ups
Merit in Film and Video: Innovation - Use of Media in Film
Merit in Social Media: Innovation: Use of Media in Social Media
Shortlist in Interactive, Online and Mobile: Use of Media in Interactive, Online and Mobile

Communication Arts - Interactive:
Pending

Did I get you?

Swipe right /

Swipe right /

With a few well-placed hairs on the idea writeup slide, this was a case where presenting online is what really got everyone trying to brush it off. Skip forward and you have Bounce’s most talked about social campaign ever.